Lost Sol’s mission is to create a sustainable footwear industry.
I was once told to pursue my creativity. However, as I studied and worked in the fashion industry I witnessed extraordinary moments that made me realise there are consequences to creativity.
I never wanted to design a brand as a creative outlet, I wanted to make a positive impact on the environment and change the way we manufacture clothing throughout the world. My name is Grace, and I am the owner of Lost Sols Footwear.
The Lost Sols name was manifested from years of trying and testing many careers. Searching for that passion that would wake me up in the morning and fill my dreams at night.
People would roll their eyes at me, wondering when I would ever settle down and commit to something. What they didn’t realise was (as I navigated the way through my twenties) I was looking for a purpose that not only set my soul on fire, but gave back to protect the planet.
I would continuously think to myself: I don’t fit in here, I am a lost soul.
Australia is one of the biggest consumers of fast fashion in the world. After six months from purchase, one-third of these products are in landfill. This is a waste of water and energy - resources which are limited.
So, I had the thought, instead of disposing of these products, why are we not repurposing these materials to serve future uses?
We are now in a technological age where we can dream bigger, think outside the box and use materials we could never have dreamt of using before. With this in mind, we feel very strongly about creating classic styles and not seasonal trends. It is a must that all our designs are developed ethically from eco-friendly, recycled, vegan materials.
These have less of an impact on the environment, from manufacturing to purchasing.
To further this goal we have also aligned with One Tree Planted, and for every pair of shoes sold, we will plant a pair of trees around the world to assist in reforestation.
Click Here to learn more about Lost Sols.